Nominated on the basis of their short business plans, the 2009 Finalists competed for the third edition of the Cartier Women's Initiative Awards. Among them, five Laureates, one for each continent, selected to receive the Award on October 16, 2009.
The 2009 Finalists
MN Environmental Services
NIGERIA
Sanitation services - showers and toilets - that make a difference in Lagos state communities.

Work Up Bienestar Empresarial
MEXICO
Health programs that improve employees’ well‑being and increase their productivity.

HealthLeap
UNITED STATES
A free scheduling service that makes it easy to book medical appointments online.

PROSPERA
MEXICO
Mexican dream: supporting the development of women-owned enterprises in Mexico.

LOHAS CompetenceCenter
GERMANY
A consulting company that helps businesses target environmentally and socially conscious consumers.

Evandale Caviar
CANADA
Supplying the world’s largest caviar market, the United States, while helping preserve the endangered sturgeon species.

Jeanne Habashi-Le Caire
EGYPT
Fit for a queen: premium cosmetics using ancient ingredients for Egypt’s top hotels and spas.

Waltham Technologies
UNITED STATES
A simple, eco-friendly system that uses bioengineered blue-green algae and solar energy for cleaning wastewater profitably.

Audur Capital
ICELAND
Financial services based on feminine values.

Shangrila Farms
CHINA
Fair-trade, pure honey from small farms in China’s Yunnan Province.

The 2009 Finalists were selected by the international Jury based on criteria of creativity, sustainability and social impact. Coached by Cartier, McKinsey and INSEAD mentors, they were prepared their detailed business plans and verbal presentations for the next round of the competition. The five most promising businesses, one for each continent, received the annual Cartier Women's Initiative Award, prize money of 20 000 USD and one full year of coaching.
Finalist 2010 Laureates 2008 Laureates 2007























