“I have implemented a hybrid model to work on both fronts: impact now and profit when we scale.” Trupti is now building a dedicated scaling team and institutionalising her business on a local level, with a new office and a bigger team at the grass-roots level, including four new recruits. In the meantime, she is studying new applications for her innovation.

For a company that increased turnover by 20% in the past year, this hybrid impact+profit model allows better distribution of human resources. To boost the social impact her technology has for poor women farmers, Trupti has taken the Jury’s advice and now seeks out grants.